At Shimshock Group, we help organizations improve customer interactions and business performance by aligning experiences, monetization, data, and technology in ways that engage customers, improve operational efficiency, and drive sustainable growth. Our services are organized around the core areas that matter most to customer-facing success.
Customer Engagement & Experience
We help organizations improve how customers discover, engage with, and build relationships with their brand, across channels and platforms. These foundational capabilities are important whether you operate in a traditional sales cycle or across digital channels.
Our focus is on creating consistent, meaningful experiences that scale as expectations grow.
Customer Relationship Management (CRM)
What we help with
Designing, implementing, and optimizing CRM solutions to support sales, service, and customer operations.
Typical engagements
- CRM platform selection and implementation
- Sales and service process redesign
- Data migration and system integration
- CRM optimization and adoption improvement
Outcomes
- Improved visibility into customer relationships
- More efficient sales and service operations
- Increased user adoption and data quality
- Better alignment between teams and customer needs
Marketing Strategy & Automation
What we help with
Aligning marketing strategy, execution, and automation to support scalable growth and meaningful engagement.
Typical engagements
- Marketing automation platform implementation
- Campaign and journey design
- Lead management and scoring
- Integration with CRM and analytics platforms
Outcomes
- More relevant, timely customer communications
- Improved lead quality and conversion
- Greater visibility into marketing performance
- Scalable, repeatable marketing operations
Digital Experience Platforms (DXP)
What we help with
Creating, deploying, optimizing, and measuring digital experiences across all digital customer interactions.
Typical engagements
- DXP selection, architecture, and implementation
- Content model redesign and migration
- Integration with CRM, marketing, and commerce systems
- Customer journey management and personalization
Outcomes
- Unified experience across channels
- Deeper knowledge of customer behaviors
- Highly contextual, personalized content
- Identification of critical points of engagement
Revenue Platforms & Monetization
We help organizations design and optimize the systems that turn engagement into revenue. These services also offer opportunities to extend the customer journey beyond an initial interaction or transaction.
Digital Commerce
What we help with
Building and modernizing commerce platforms and transactional systems, and delivering seamless digital buying experiences.
Typical engagements
- Commerce platform selection and implementation
- Checkout, payment, and fulfillment optimization
- Integration with CRM, marketing, and ERP systems
- Performance, scalability, and reliability improvements
Outcomes
- Increased conversion and average order value
- Improved customer purchase experience
- Scalable, high-availability commerce platforms
- Clear linkage between experience and revenue
Subscription & Content Services
What we help with
Designing and operating subscription-based and content-driven revenue models.
Typical engagements
- Subscription platform design and implementation
- Pricing, packaging, and billing model development
- Content access and entitlement systems
- Retention and churn reduction initiatives
Outcomes
- Predictable, recurring revenue streams
- Improved customer retention and lifetime value
- Clear visibility into subscriber behavior
- Flexible monetization models that evolve with the business
Insights & Innovation
We help organizations make better decisions by turning data into insight and applying emerging technologies responsibly.
Data Strategy & Analytics
What we help with
Defining data strategies that support measurement, insight, and informed decision-making.
Typical engagements
- Data architecture and platform design
- Analytics and reporting implementation
- KPI and measurement framework development
- Customer and behavioral analysis
Outcomes
- Clear, actionable insights into performance
- Better alignment between data and business goals
- Increased confidence in decision-making
- Measurable return on technology investments
Emerging AI Solutions
What we help with
Applying artificial intelligence (AI) capabilities in practical ways to enhance productivity, improve decision-making, and elevate customer experience.
Typical engagements
- AI opportunity assessment and use-case definition
- AI-enabled personalization and automation
- Integration of AI into existing platforms
- Governance, ethics, and risk management support
Outcomes
- Improved efficiency and automation
- More personalized customer experiences
- Faster insight generation and decision support
- Responsible adoption of emerging technologies
How Clients Engage Us
Some clients choose to engage us for a focused initiative within one practice area, while others seek a broader, cross-functional transformation. Many engagements evolve over time as organizations mature, expand, or respond to changing customer expectations.
Regardless of scope, our work is grounded in partnership, practicality, and measurable outcomes. We tailor our services to meet your business goals, help you grow revenue, deepen customer relationships, and create meaningful experiences at every touchpoint.
Next Steps
Explore our case studies, talk to our experts, or schedule a consultation to see how we can help your organization unlock growth and operational excellence.